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White Label Casino Software Development- Cost & Features

written by Nitin Garg | Jan 17, 2023
white label casino software

White label casinos are an excellent alternative for those who want to launch a new casino within a short timeframe and at a very affordable cost. A White label casino software meaning is where a client gets a generic gaming platform with a fixed package of slots, bonuses, and payment methods.

How to start a white label casino website is the most asked question. White label casino website online is a cost-effective and comprehensive solution to launch your casino as soon as possible, making recruiting, supervising, and ensuring quality more accessible than ever before. The project will be completed on time and within budget thanks to implementing a ready-to-go-live product. You won’t find a more convenient solution!

What is White Label Casino?

White label casinos are the fastest way to start your online gambling business today, and you can do it today. Essentially, a white label casino is an online live casino software that offers a full range of casino games, payment options, and multiplatform support. They are subjected to rigorous technical testing, which is the main advantage of white label casino solutions.

Consequently, they are bug-free, resulting in a smooth and hassle-free experience for your customers with a low white label casino cost setup. This directly improves customer satisfaction and contributes to your revenue growth.

And the best part? Compared to a new online casino setup, white-label casinos cost a fraction of the amount. With an online gambling business, you can become an entrepreneur at a fraction of the cost and time.

In layman’s terms, What is White Label Casino? The meaning of White label casino is a product or service developed by a company but sold or leased to another that markets and distributes it as its own.

Market Analysis of White Label Casino Games

Market Analysis of White Label Casino Games

Anyone with a business-minded mindset is welcome to start a white label casino and explore the potential of the online casino business and white label casino cost, regardless of their experience. This enterprise has developed into one of the most successful internet businesses in the world today, offering maximum profitability over a short period. If you are interested to start a white label casino, you can either become an online casino operator or an affiliate.

As an iGaming casino operator, you want to start a white label casinobusiness; however, the costs are vast. The laws and licensing are also extensive, but this business eventually brings significant profits once it becomes accepted by casino customers due to the white label casino prices being low. Additionally, if you are proficient in internet marketing and have the necessary experience and skills, you might consider starting a white label online casino software.

Thewhite-label online casino software business is very profitable and lucrative; as you can see, the white label casino costis comparatively low. However, to build a successful and outstanding online casino business in the shortest time possible, you need to do your business around the satisfaction of your customers. To achieve the success, you expect from your enterprise, you will need a lot of dedication and hard work.

Features of Online White Label Casino Software

Features of Online White Label Casino App, Software, and Games

There are multiple features that make casino games special. You can easily feel the uniqueness in a white label casino game. These games are made for the users and make the user the owner. These features of white label casino games make them unique and perfect options for investment. 

Some of these features are:

  • You get ready to use platforms

Our clients get the ready-to-use platforms that have the back office and a vast variety of website templates. Each and every design template is unique and you get the best services. 

  • Secure  payment system:

 There are multiple white label solutions that do not require any banking. There are multiple offers for an existing payment system that is fraud-proof and accepts payments from any gateway. 

  • User-friendly multi-language interface:

 If you are looking for an easy to use and easily accessible interface. The batch features support quick and easy navigation and sorting options. 

  • The fastest market entry: 

You can conduct effective promotions that are aimed at attracting the targeted traffic. You can manage the daily operations of the online casino. Moreover, you can ensure high-quality customer support service for users. 

These are the multiple features of white label casino software. You can use these features to develop a unique and special casino game. You can get marketing support from our affiliate partners.

Read More:- How White Label Casino Software Can Benefit Your Online Casino Business

Types of White Label Casino Software

Betting Solution for Online Casinos

The exclusive and exciting online casino betting solution we offer allows your users to bet along with their exciting gaming experience.

Fantasy Casino platform

The fantasy casino platform offered by us is an all-new gaming approach that can be an enticing concept for gaming enthusiasts.

Blockchain Casino Software

Blockchain casinos are a transparent and highly secure way for casinos to offer gaming services.

Cryptocurrency Integrated Casino Software

With our cryptocurrency integrated casino software, your users can conduct transactions more quickly and in a more secure manner.

Bitcoin Casino Software

You can earn the trust and reliability of your users with our bitcoin casino white label software since it supports the most popular and safest bitcoin transactions.

TRON Casino Dapp Solution

With the Casino TRON DApp, digital transactions can be handled conveniently and decentralised via smart contracts.

Read More:- Online Casino Software Providers 2023

Revenue Model of White Label Casino Games

Starting an online casino has been on the minds of many entrepreneurs. It also has practical reasons. Online gaming’s value increased from $25 billion in 2011 to $51 billion in 2018. Online gaming accounted for almost 40% of that. Even with so many new casinos opening up every year, the industry continues to grow, which is fantastic news for anyone looking to open their online casino.

Online gambling firms use two primary business models:

1. The commission basis is applied to bets placed on Poker, Bingo, and Betting Exchanges.

2. Assuming the risk, and predicting the theoretical probability of an outcome, while paying out less. For example, Casino (think Roulette, with a payout of 36:1 for an outcome with a probability of 37:1 or 38:1) or Sports Betting.

The trick is to balance the costs of acquiring and retaining customers for less than you make from them through different products. It is half the battle to square the numbers since online betting firms are a dime a dozen, and they usually require a license (and a tax liability) to operate.

Also Read: Live Casino Game API Integration: How can It Change Your Business Strategies?

How to Start an Online Casino in 6 Steps?

How to Start an Online Casino in 6 Steps?

1. Software 

The most crucial step in opening an online casino is acquiring high-quality gambling software, which will influence performance expectations, so securing an agreement with a trusted software provider is imperative. 

2. License

The licensing process can be burdensome due to different legal frameworks between countries. A small number of countries have predefined gambling regulations in the regulated market.

3. Website, Software, and Games

Generally, players judge your business based on your games. The website must support effortless integration and contain the most exciting and popular games, such as pokerrouletteblackjackbingo, and baccarat, to draw as many of them as possible.

4. White Label or Turnkey Solution

  • A white label implies that the provider produces the product or service and sells it to the company. Re-branding involves creating a brand new image for a product or service. The online franchise offers a pre-made, fully-functional casino platform with the necessary functionality to launch it into operation already licensed, pre-made, and ready to use.
  • The turnkey solution is a self-owned, multi-functional, and completely customizable platform for an online casino. Provides a user-friendly interface, a user-tailored gaming platform, and an accommodative platform.

5. Affiliate Marketing

The final step is marketing. Before opening your online casino, you need to develop an effective marketing strategy and set up an effective affiliate system. This will provide engagement and increase traffic to your website.

6. SEO and Online Ads

An online casino’s success depends on marketing. Successful casinos use a variety of methods to promote their platform. To capture the attention of their target audience and convert them into players, they use organic digital marketing, PPC ads, affiliate marketing, social media marketing, competitions, tournaments, promotional offers, and more. Any sustainable online gambling business must focus on customer acquisition.

Read More:- Live Dealer Casino Studio Software- A Step-By-Step Guide

Benefits of White Label Casino Software

  1. Fastest market entry: within six weeks.
  2. Dashboard.
  3. In the case of Betradar — sportsbook management.
  4. Users can be added/blocked manually; categories can be created/assigned, user data collected, etc.
  5. Loyalty and Bonuses — Tournaments, achievements, rewards, and bonus setup.
  6. Documents — Ability to examine users’ records per AML regulations and determine KYC level.
  7. Marketing — management of banners and mailings.
  8. Payments — Configuring payment systems and processing withdrawals.
  9. Audit log — a document that records audits and modifications.
  10. Games — Game management (categorizing, sorting, activating, deactivating).

Development Process of White label Casino App, Software & Games

There is a dedicated process that is involved in the development of princess white label casino software. The dedicated process helps the users to easily develop a white label casino software. 

Here are some of the steps that are involved in the development process of a white label casino software. 

1. Initialising: 

The first step that is involved in the development process of a white label casino software. If you focus well on this step you can easily have a smooth development process. 

2. Analysis

This step involves the brief explanation of possibilities for the suitable project outcomes. It is an important step that you need to follow in the development process of a white label casino game. 

3. Planning

Planning is a necessary step that is involved in the development process and planning. The detailed project plan preparation and creation of a roadmap for the client. 

4. Designing

Designing is a very important process of a white label casino game because designing makes the user interface more interactive. It is the step that comes after planning, analysis and initialising. 

5. Website Preparation

Website is an important aspect of your white label casino game growth. A website contains all the information related to your game and the company.

6. Game Providers’ Activation:

Game provider activation is an important step of a white label casino game development. In this process, you activate the game and take it for further activities. 

7. Payment Methods’ Activation

After the game providers activation the next step in the payment methods activation. Moreover, payment gateway is the most important part of a gambling game. 

8. Customization of the Project: 

Customization is important to blend the game according to the market trends and customer needs. It is not already available on the platform. You can integrate the extra services. 

9. Testing of the website: 

Testing is the most important part before launching the game in the market. It is an effective stage of the website that makes your website more customer-friendly. 

10. Final launch: 

It is the final event of the white label casino gaming development process. You can easily get the important tools and features with the mobile game development company
These are the steps involved in the white label casino game development. You can know how to make you own slot game machine software in 2022.

Development Cost of a White Label Casino Software 

Cost of Online White Label Casino Software, App & Games

Since each detail counts, there is no unambiguous answer to the question “What is The Price of White Label Casino Software?

Since each detail counts, there is no unambiguous answer to the question “What is The Price of White Label Casino Software?

Your definitive estimate will be higher if you want a casino designed from the ground up rather than using a template. It will cost you more to purchase a game package from five providers than a single provider. This is no surprise. You can contact our experts to get a quote for your project cost, and they will provide you with an accurate estimate based on your online casino project preferences.

In general, you will have to incur expenditures during the pre-launch and post-launch stages of casino development. Software setup expenses (around 30-40% of overall costs), marketing activities (30-40%), licensing procedures (10-20%), and some other types of expenditures, such as remunerations, are included in the latter category. Usually, the first development phase is more money-consuming than the second maintenance phase. 

Why Choose BR Softech for White Label Casino Software Development?

  • We are a reliable partner.
  • Customizations 100%.
  • We provide reliable gaming services.
  • Our white label casino platform is one of the most reputable and well-known best white label casinos that has empowered numerous businesses around the globe.
  • Our feature-rich solutions help organizations engage their users, maximize customer retention, and increase revenue.

Bottom line

The cost of an online white label casino app, software and game can vary depending on various factors. The cost may vary depending on various factors that may increase customer satisfaction while using the game. BR Softech provides white label casino gaming software development services.

Quick Contact Us : 

Call/WhatsApp: +1-650-727-6690+91-998-220-1414



Frequently Asked Questions(FAQs)

Q.1 Do you provide customized casino software development? 

Yes, we provide customized software development. Our customized solutions are bespoke and tailored according to the client’s requirements. 

Q.2 Is it profitable to invest in the online casino industry? 

Recent market statistics suggest that the online casino industry is very lucrative and it is highly profitable to invest in the online casino industry in the current scenario.

Q.3 How long does it take to develop online casino software? 

The development time is dependent on various factors. On average, a full-cycle development of customized online casino software takes around 3 to 5 months.

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Nitin Garg

I am Nitin Garg Founder of BR Softech PVT LTD - an Award-winning, app, web & game development company. We are armed with 180+ geeks & 2753 clients worldwide, I have driven by the spirit of entrepreneurship and dream to build a billion-dollar-company.

About Us

BR Softech Pvt. Ltd. excels in providing cost-effective IT Solutions. Established in August 2012 with over 10+ years of rich experience. An Apex rated IT serving company around the world. Our team of innovative and creative designers deals in web designing, and mobile game/software development intending to deliver outstanding digital outcomes.


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