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Overview of NFT Marketplace: Development, Cost & Features

written by Nitin Garg | Nov 27, 2021
NFT Marketplace Development & cost

Would you like to discover an industry that would give talented people such as composers and artists a large stream of income? NFT marketplace development could be just what you are looking for.

Non-fungible tokens, also known as NFTs, have become a hot topic recently. Millions of dollars worth of expensive digital artwork have recently been sold on the NFT market. 

The Non-Fungible Tokens are digital certificates used to identify the owner of a video, photo, or other forms of media online. The NFT Marketplace app provides a marketplace for individuals to sell and acquire digital assets. 

The popularity of the NFT tokens can be assumed by the following chart which displays the number of sales made using the NFT tokens in the year 2021. 

Image source:

If you’re also interested in developing an NFT marketplace, then this blog is for you. In this blog, we will go through all the information you need to know on your journey for NFT marketplace app development. 

So, let’s start with the basics, what exactly is the NFT marketplace?

What is an NFT Marketplace?

An NFT marketplace can be termed as the common digital marketplace with the specialization in buying and selling NFTs in accordance with the requirements of both the buyer and seller. 

NFT tokens can be exchanged for art on the marketplace, which is completely decentralized. At the end of the process, these tokens would be converted to profits and stored in a cryptocurrency wallet for further trading or withdrawal. 

It is usually a requirement for both buyers and sellers to have crypto wallets for trading in NFT marketplace apps. 

The NFT marketplace utilizes standard token that ensure tokens are indivisible and unique. It is built on a blockchain, the same as Ethereum.

How Does an NFT Marketplace Work?

Before we dig deep into the development of the NFT marketplace, it is important to understand how an NFT marketplace works. 

Almost all of the NFT markets follow the same working process. The process begins when the user signs up on the NFT marketplace and links a cryptocurrency wallet to trade & store NFT tokens. 

Successful registration will lead to the creation of the NFT Token and the configuration of the auction parameters. 

Upon creation, the corresponding NFT tokens are listed on the sales channel. Afterward, the platform will review the NFT tokens.

Now the NFT will appear on the sales channels and buyers will place bids on the NFT tokens. 

After the auction ends, sellers will receive notification of the highest bid and upon confirmation of the seller, the NFT token will be marked as sold out.

As a final step, the team of the NFT marketplace ensures the transfer of assets and funds between buyers and sellers.  

This is how the NFT marketplace works? Now shall we proceed ahead to discuss the process of NFT marketplace app development?

Process of NFT Marketplace App Development

1. Brainstorming Project

At the first stage of NFT marketplace app development, you need to answer a few questions. 

  • Which niche will you target with your NFT marketplace app?
  • What is the strategy you will use to sell your NFT?
  • Are you targeting a specific audience?]
  • Do you intend to use a particular protocol?
  • Do you have a preferred technology stack?
  • Which monetization model do you use?
  • The uniqueness of your platform compares to the others available in the market.
  • Would you like to see certain features in your platform?

If you face any difficulties while answering these questions, you can seek out the help of NFT marketplace dedicated app developers. Their expertise can help you determine the best NFT marketplace app development strategy. 

2. UX/UI Design

The user interface is a vital component of your NFT marketplace app. A good UX/UI design does not only look great but also makes navigation a lot easier. Therefore, when designing UX/UI for your blockchain NFT marketplace, you want to make sure that your design is not only captivated but also simple enough to be understood by people of all ages. Furthermore, you also need to remain up-to-date with the current UI/UX design trends to deliver a design that is unique and far better than your competitors.

3. Backend and Smart Contract Development

Backend is ought to be the heart of your NFT marketplace platform. No matter if it’s making NFT tokens, trading them, or storing them, all of these are made possible because of the backend logic of your platform. 

During this phase, the NFT developers will work on building a variety of backend logic, including blockchains, smart contracts, wallets, and auction engines to define the overall working of your NFT marketplace. 

4. Front-End Development

This is the part of the NFT marketplace platform where the majority of the user interaction takes place. As a result, you need to keep improving your application’s front-end by considering its usability, security measures, and performance.

5. Testing

In the event that an application doesn’t deliver the desired results, what is the purpose of developing it? This is where testing comes into use. 

The testing process ensures that your application is working flawlessly and is developed to serve all your business requirements

6. Deployment & Support

The next phase of NFT marketplace app development is deployment after testing is completed. Many people tend to assume that this is the last step, however, this is not.  Post-deployment, ongoing support is required to meet the ongoing business requirements. So keep the communication channel open with your top NFT marketplace development company. 

So, this is how to develop an NFT marketplace. Now, let’s discuss the features you can implement in your NFT marketplace. 

Features of NFT Marketplace App

Here is the list of the top features of the NFT marketplace development platform. 


In an NFT platform, the storefront is the dashboard or landing page. The storefront provides a variety of information about assets to users. Generally, the storefront displays the following information to the users. 

  • Detailed information about assets
  • An asset’s owner
  • Bids made in the past 
  • An overview of the price history

Search Functions

NFT platform must offer an intuitive search function that makes it easy to find collectibles that users want to purchase. This will ensure that users can easily find collectibles they want to purchase.

NFT Listing

This platform requires users to create listings where their NFT details can be entered.

Cryptocurrency Wallet

You will need to provide your users with wallets so they can send, receive, and store NFTs and cryptocurrencies. It is possible to integrate existing wallets into the application or add your own wallet in order to make the experience more convenient.

Live Auction

A feature that includes information about the tokens and seller, payment integration methods to use, a picture of the tokens, the price, the number of quotes from other bidders, as well as the available bidding time. 


Filtering is intended to let users choose goods by category, payment method, collection status, and listing status. Selecting and purchasing NFTs then becomes much faster.

Push Notification

A rapid notification system is vital to the success of the NFT marketplace, which sends out all the latest news via email and also sends out real-time notifications.

Customer Support

It would be beneficial for the NFT marketplace to offer customer support as it would increase customer retention.

Pros and Cons of NFT Marketplace

Just like other businesses, starting an NFT marketplace also comes with a lot of pros and cons. Understanding both the pros and cons of the NFT marketplace app would be of great interest to you. 

Pros of NFT Marketplace

1. A Source Of New Revenue For Artists

Initially, NFTs were created as a way to help artists earn more money in a world that had not been particularly friendly to them. Whenever their artwork becomes popular on the internet, it gains more value, which means more income for them.

2. Flexibility

You can devote as much time to the business as you like. Furthermore, you can manage all the aspects of the business on your own. 

3. Unlimited Income Opportunities

Your earning potential is uncapped when you start your online NFT marketplace. The revenue you make completely depends on your efforts. If you put more effort into your NFT marketplace, you’ll make more money.

4. You Can Sell Your Products in Various Places

With the NFT marketplace, you have access to multiple places where you can list out your work and request others to trade NFT tokens for your work.

5. Immutability

NFTs that are verified on the blockchain cannot be altered or replaced in any way.

6. Smart Contracts

Smart contracts are considered to be the heart of blockchain technology. These contracts make sure that the execution of the tasks takes place automatically at certain events. 

7. NFT Marketplace for Games

The NFT games are becoming increasingly popular around the world. NFTs Marketplace allows gamers to buy and sell game items in exchange for NFT tokens.

Cons of NFT Marketplace

1. No Fixed Money 

It is not typical for NFT marketplaces to receive a regular paycheck; instead, they receive monthly payments based on transactions. Since commission-based jobs are typically less lucrative when times are slow, you usually take home less when times are slow. Be prepared by budgeting appropriately during the slow months. 

2. Ownership Doesn’t Equal Control

Ownership of an original NFT does not grant anyone the right to control its distribution or duplication across platforms.

3. NFTs Can be Stolen

The security of NFTs has been compromised, especially by hackers. Inefficient or outdated security protocols have been implemented on many exchanges.

How to Start an NFT Marketplace App Business?

The process of starting the NFT marketplace app business is a lot easier. All you need to do is connect with the top NFT development company regarding the development of the NFT marketplace. 

Let the company know all your business requirements and ask them to provide you with a demo of the NFT marketplace development solution. NFT marketplace builder will hold all the knowledge you might require to start your NFT marketplace app

How Much Does It Cost to Create an NFT Marketplace?

The cost of NFT marketplace development is always a prime concern. Below we have a breakdown of the cost of the NFT marketplace depending on the stages of development.

FeaturesDevelopment HoursIndian Developers rate $35/hourUSA Developers rate $100 per hour
Log in, security 72$2520$7200
User profiles42$1470$4200
Home Page84$2940$8400
Search, Categories, Filter96$3360$9600
Product page 42$1470$42,00
Reviews & ratings48$1680$4800
Payments 42$4170$4200
Ethereum Integration96$3360$9600
NFT management96$3360$9600
Asset management 42$1470$4200
Buyer’s panel64$2240$6400
Seller’s panel 132$4620$13200
Administration panel85$2975$8500
Total 1063$37205$106300

The Best NFT Marketplace Platforms

Listed below are some of the top NFT marketplaces you may want to explore.

1. OpenSea

OpenSea is one of the world’s NFT marketplace platforms. It features a decentralized buying and selling platform. All kinds of digital assets are available on OpenSea’s platform, and members can browse the vast catalogue for free. As a creator, it offers you support and gives you easy access to the tools you need to create your own NFT (known as mining).

2. Axie NFT Marketplace

The Axie NFT marketplace is the second-most popular NFT marketplace in the world. Axie is the only currency supported on the Axie NFT marketplace. On the Axie Marketplace, players can buy and trade an adorable digital pet modeled after Pokémon.

The game also has built-in breeding mechanics to allow you to sell NFT’s on the marketplace. The NFT marketplace is built on the Ethereum blockchain and allows traders to sell them on a variety of marketplaces. 

3. Rarible

Rarible is one of the top popular peer-to-peer NFT marketplaces that allow users to trade for NFT tokens in an efficient and seamless manner.  

Using Rarible’s interface, users are encouraged to interact with the platform in an engaging and fun way. Those who follow NFT can enjoy the fast-paced and relaxed atmosphere.

It is easy to create NFTs with the Rarible platform, however, there is a minting fee. Furthermore, since it is an Ethereum-based NFT marketplace, the gas fee may be high on busy days. 

NFT Marketplace Clone Script

BR Softech is the well-celebrated NFT marketplace clone script provider. We built the clone script on blockchain technology to offer the users convenience to buy, sell and list a variety of collectibles. 

The market-ready NFT clone script is customizable as per the need of your business and can launch your NFT marketplace within a week. 

We offer the following NFT marketplace clone script development services. 

  • WazirX NFT Marketplace app
  • NFT Marketplace Binance
  • NFT Platform like OpenSea Or Rarible
  • SuperRare NFT Clone
  • Nifty Gateway

Why Choose BR Softech for NFT Marketplace Development?

We at BR Softech are pioneers in NFT marketplace app development. Apart from the NFT marketplace clone script, we also offer you the different types of white-label NFT marketplace app development solutions. Our highly skilled NFT marketplace app developers through their in-depth industry experience will ensure that all your business requirements are met.

We offer a full range of NFT marketplace development services backed by 100% smart contract audit that comes completely free of bugs. Feel free contact us

Nitin Garg

I am Nitin Garg Founder of BR Softech PVT LTD - an Award-winning, app, web & game development company. We are armed with 180+ geeks & 2753 clients worldwide, I have driven by the spirit of entrepreneurship and dream to build a billion-dollar-company.

About Us

BR Softech Pvt. Ltd. excels in providing cost-effective IT Solutions. Established in August 2010 with over 10+ years of rich experience. An Apex rated IT serving company around the world. Our team of innovative and creative designers deals in web designing, mobile/ software development and other digital marketing services intending to deliver outstanding digital outcomes.