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Web Development

How to Start a Classified Business in India?

written by Saloni Agrawal | Sep 30, 2020
Start a Classified Business

Online classified businesses are having bright futures these days, as many people are taking an interest in India to find online services and products locally. Readymade classified websites are helping businesses in this field to get a huge customer base. These classified websites are used for purchasing goods and products like musical instruments, furniture, automobiles, sporting goods, mobile phones, baby items, and many more.

Platforms such as Quikr and Quikr are accumulating a large base of monthly active users on their websites. After analyzing the business models of these websites, we found many significant things that will help start a classified business like these already established websites. But before proceeding it, you have to understand the starting five most essential steps of the online classified business. 

Crucial Steps to Begin a Classified Business Same Like Quikr and Olx in India

Take a deep look at these steps and consider them while starting your business- 

1. Find a Different Niche that is Unveiled in India

With the rapid classified website development, there are so many classified websites on the internet, but many of them are not running well because of traffic. Consider it the most important step to search out a unique NIche that is also untapped as you can get lots of traffic with the unique google search. So, use search engine optimization to have your website at the top. For this, use a competitive target market and keyword carefully as it is complex to overcome websites like Quikr and Olx. 

Search a target market with minimum competition except targeting all the classified categories and location in India. In the beginning, you should concentrate on the specific niche areas or city as it will be good to focus on only one area to enhance the website traffic or special domain. 

2. Develop an Interactive Website Including Plugin and Theme or PHP Script

These online classified websites contain lots of ads and data, so you have to build an amazing SEO website to compete. Before developing a website, select an appropriate technology as you have various choices to build a classified website. Here are the steps-

  • Buy the particular domain name and host.
  • Install the PHP classified script or WordPress
  • You have to buy a stunning classified theme and install it in the WordPress including all important plugins, only if you select WordPress, otherwise not. 
  • If you select a PHP script, then you have to buy or install some famous scripts such as open classifieds.
  • Every WordPress plugin or theme or script contains some settings, so optimize your websites such as Quikr or Olx.

Read More: How to get on demand classified apps like olx and quikr?

Some of the above-mentioned simple steps will be beneficial for you to develop a classified website from scratch. These scripts and themes will also be useful to test the applied ideas despite hiring a development company for the website. 

3. Sign Up for a Cheap and Small Legal Entity

It is necessary to register the business as a legal entity as it makes payment gateway able for premium ads. Classified portal development has multiple providers for payment gateway service that also have some good technology, including plugins and TDP rates that you can put on your website and also can integrate into the classifieds website. Check out these following points for help-

There are so many different options available for the legal entity, particularly for startups. But in the case to test the ideas, you have to select an easy and cost-effective legal entity. If you have no contribution from any other person in the company, then you can have a sole proprietorship company. It is one of the best methods to examine your ideas in the classified business field.

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You only require only one service tax registration certification or shop act licence, and then you can open a current bank account based on the certificate on the name of your classified brand. 

But, if you have another partner in the business, then draft an easy partnership work and pan card as well after completing the registration as a partnership company or solo firm, hand over all the documents to the providers of payment gateway. 

4. Provide High-Quality Content on the Website 

After the Olx clone website development, build some high-quality and relevant content as everyone knows that content is the main aspect to boost the traffic on the website. Develop a better knowledge base for multiple categories and guides with the amazing and high-quality ads of the famous searches.

You can also go for powerful website blogging and build the quality articles relevant to the business niche. Also, share these on the different social networking website, including the backlinks. Here are some of the ways to get website traffic-

  • Blog commenting
  • YouTube and other popular video sites
  • Guest blogging
  • Forum posting
  • Article marketing
  • Social media sites
  • Free classifieds
  • Social bookmarking
  • Press releases
  • Offline traffic

5. Earn More and More Revenue Through Your Website

After having a Quikr clone website and lots of traffic on it, the last step to do is monetizing your business website for earning revenue. There are multiple methods to monetize it from the classifieds websites. Take a look at below methods-

  • Move ads to lead listers like JustDial
  • Feature ads
  • Paid posts
  • Banner for advertising
  • Premium membership
  • Affiliate links through Google Adsense

Significant Things You Should Consider While Starting an Online Classified Business

Starting an Online Classified Business

With the increasing popularity of websites like Quikr and Olx, many businesses are developing their own Olx or Quikr clone script to start a new business. But starting a new venture is neither so difficult nor so easy. You only need to keep your mind focused on some of the most important things for business establishment. Keep scrolling to know about those things-

Read More: Clone App News: How to Build an App Like Letgo, OLX, Quikr, Dubizzle?

  • An Amazing Business Plan

While thinking about starting a business, you should have a great business plan in mind as well. Without having an appropriate business plan, your online business will not lead to a favorable outcome. An appropriate business plan should contain a different niche from others and also provide an insight into the idea of the success possibility.

  • Market Understanding and Target Customer Base

To change the simple idea of business into a successful enterprise, it is significant to learn sales and marketing skills. So, before entering into the market, research about its psychographics and demographics as well including your targeted customer base. Also, keep an eye on the purchasing habits of customers. 

Having an Olx clone script is not enough these days, you also have to identify your competitors with the same business, so analyze their websites and try to be better than them in terms of product’s quality and customer services. 

Read More: How to get on demand classified apps like olx and quikr?

  • Site Location and Domain Name

Once you have determined the business idea and selected the product, now have a good hosting provider. And, then you can go to set up the website to start the online business. For site location and domain name, you can take advice from a technical expert.

  • Use Your Social Media Connections

You can well-execute your marketing strategies with the help of social media connections. Different platforms of social media like Facebook, Twitter and Instagram can be taken into consideration to promote and advertise your business ideas. 

  • Product Advertising

When you have a pre-planned advertising strategy for your business, it has more chances to develop and grow. It would be best if you went for classified website development when your business ideas and products are all ready for sale. You should apply appropriate marketing and advertising strategies to accelerate your new business. It will help you with business expansion and take it to the next level for sure.

  • Make Quick Response to the Emails

Start having an email list to set your online business. It will make you able to connect with the potential customers and be prompt with all types of questions and inquiries into your email list. If you get any query on the email, you should be quick enough to reply to it.  

  • Maintain All the Business Related Activities

When you have a business to run, never stop the search for the ways of business maintenance in a proper manner. Always do it as a consistent procedure as business maintenance is a kind of refreshing act to make your business running smooth and efficiently. So, it would help if you took care of all the things and technical characteristics as well.

Final Verdict

Every business or entrepreneur is a blend of skills and hard work. To start a business, you must know the facts relevant to market competition and advertising. If you also have an interest in starting your own online classified business, then you can consider all these above-mentioned tips to establish and grow your business. Despite all these lessons, have an Olx clone app for your website to boost the business. For this, you can take help of BR Softech. This one of the top mobile and web app development companies acknowledges the client’s requirements and works accordingly. Our efficient and experienced developers will provide you with high-quality services with full-time assistance. And, if you want to know more, then feel free to connect with us.

Saloni Agrawal

I am a passionate and full-time writer with experience in academic writing and blogs related to the IT sector, High-tech, and lifestyle. I’ve grown my skills of content writing with the time and have keen interest in learning and exploring new things.

About Us

BR Softech Pvt. Ltd. excels in providing cost-effective IT Solutions. Established in August 2010 with over 10+ years of rich experience. An Apex rated IT serving company around the world. Our team of innovative and creative designers deals in web designing, mobile/ software development and other digital marketing services intending to deliver outstanding digital outcomes.

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